My Tomorrow
Create it. Shape it. Embrace it.
Young people across the West Midlands are making their voices heard, challenging stereotypes about their generation to showcase their true diversity, strengths, and contributions across the region.
My Tomorrow, the region’s youth-led movement, reveals the often-unseen realities of young people’s lives to spark conversations between communities that can build understanding and lead to collaborative, positive action.
Will you join us?
Ash, Ty, and Sammy are dreamers; they had it all figured out, so why did it all go wrong? Like many young people across our region, they want to be listened to and valued by society, but how can they create a better tomorrow without a fair start?
Meet the Producer
As part of the My Tomorrow campaign, creative producer Torrin Andrews has written and created At What Cost? The characters and stories draw on real discussions with young people from workshops and consultations on their challenges and what opportunities, initiatives, and environments could help them grow and flourish.
“As a storyteller, my job is to communicate an idea in a way that provides a mirror to the audience so they can reflect on where they fit in the story and where the message touches them, to motivate them to take action.”
“It’s going to take hard decisions, a lot of changes, personally and systemically, but we need to all ask ourselves as a community if the challenge of changing today is a cost we’re willing to pay for a better tomorrow.”
Torrin Andrews – Creative Producer
Lead the Movement
If you’re a young person in the West Midlands, it’s time to create change. Young people have designed and curated every part of this campaign, and we want you to join the conversation.
Sign up for the Youth Assembly at [email protected] to lead the movement, improve your community, and share your opinions and ideas to influence decision-makers.
Later in the year, a region-wide competition will call on you to submit your creative interpretations of My Tomorrow – stay tuned!
Download the Hear Us Toolkit!
All young people have the right to be involved in conversations on topics that affect them and their future. We have created the Hear Us toolkit to help you feel confident and comfortable being consulted by professionals who lead services that affect young people’s lives. Watch the animation now.
Be Part of the Movement
Everyone has a role to play in the movement. Whether you’re a member of the public, corporate professional, decision-maker, or youth organisation, young people need you to shape and embrace opportunities, initiatives, and environments where they can grow and flourish.
If you would like to get involved with the campaign, please use this form to contact us:
Supporting You
We have developed a range of easy-to-use resources to help groups and organisations working with young people to bring My Tomorrow to life, saving you time, resources, and money.
If you need guidance and support to use our resources to their full potential, please use this form to contact us:
Activity Pack
Our Activity pack is designed to support professionals working in youth and educational organisations in bringing My Tomorrow to life in their communities and with the young people they work with. The activities included in the pack have been developed to create opportunities to build understanding between young people and communities and enable them to develop the skills, knowledge, and capabilities to take charge and realise their hopes and desires.
Brand Pack
Our Brand Pack is designed to help young people, professionals, and communities incorporate the My Tomorrow brand into existing and new materials. The campaign brand is flexible. Although there are some specific guidelines, the brand has been designed to give groups and communities creative freedom to use it in a way that best reflects them and those they work with. We have generated a range of brand assets you can download and easily adapt.
Conversation Spaces
One of the My Tomorrow campaign’s key aims is to spark conversations between young people and communities to build understanding and lead to positive action. Whether you are a youth or educational professional, we want you to encourage the young people you work with to produce a ‘space’ inspired by My Tomorrow. The ‘space’ can be flexibly interpreted and could be a dance routine, art piece, mural, or performance; the most important thing is that it is created collaboratively between young people.
If you would like more information about the Conversation Spaces, please download the Activity Pack or contact [email protected].
Young People, Youth Voice
The Youth Assembly is made up of young people from across the region passionate about creating positive change in their communities. The project is delivered by the Positive Youth Foundation based in Coventry; focus on creating safe spaces for young people to network and connect with other young change-makers and be given exciting opportunities to develop themselves.
The regional Youth Assembly now has 46 committed members and have developed a counter-narrative campaign that will form the basis of a regional anti-violence campaign that will launch in May 2024. The campaign further benefits from working through youth voice leads across the region, who are consulting hundreds of young people in their areas on the campaign and the project plan for delivering the campaign. The campaign will provide access to a regional movement of young people that will lead a generational change in attitudes to violence in the West Midlands.
The Youth Assembly is currently developing a counter narrative to violence in the form of a robust campaign for 2024/25. Watch this space for updates!
Time to Listen Toolkit
If you are a professional who leads services that affect young people’s lives, it is time to bridge that gap by facilitating effective consultations to ensure you meet their needs. We have created the Time to Listen toolkit to help you plan and deliver different types of consultation and engage with young people authentically. The toolkit includes useful checklists and an animation.
Stay tuned to access more free resources to bring the My Tomorrow campaign to life in your community and with the young people you work with.
Help us Inspire Others
Does your group or community plan to deliver a project or activity inspired by My Tomorrow? We’d love to celebrate what you’re creating. To inspire others to get involved with the campaign, we are collating and promoting stories from across the region, celebrating how My Tomorrow is positively impacting young people and communities. We’ll collaborate with you to tailor our support to suit your organisation, which could include media, digital, and event marketing.
If you would like to share your stories, please use this form to contact us:
Don’t forget to tag us in your My Tomorrow-related content using #MyTomorrow
