Create it. Shape it. Embrace it.

Young people across the West Midlands are making their voices heard, challenging stereotypes about their generation to showcase their true diversity, strengths, and contributions across the region.

My Tomorrow, the region’s youth-led campaign, reveals the often-unseen realities of young people’s lives to spark conversations between communities that can build understanding and lead to collaborative, positive action.

Will you join us?

AT WHAT COST?

Ash, Ty, and Sammy are dreamers; they had it all figured out, so why did it all go wrong? Like many young people across our region, they want to be listened to and valued by society, but how can they create a better tomorrow without a fair start?

As part of the My Tomorrow campaign, creative producer Torrin Andrews has written and created At What Cost? The characters and stories draw on real discussions with young people from workshops and consultations on their challenges and what opportunities, initiatives and environments could help them grow and flourish.

Torrin Andrews – Creative Producer

“As a storyteller, my job is to communicate an idea in a way that provides a mirror to the audience so they can reflect on where they fit in the story and where the message touches them, to motivate them to take action.”

“It’s going to take hard decisions, a lot of changes, personally and systemically, but we need to all ask ourselves as a community if the challenge of changing today is a cost we’re willing to pay for a better tomorrow.”

 

LEAD THE MOVEMENT

If you’re a young person in the West Midlands, it’s time to create change. Young people have designed and curated every part of this campaign, and we want you to join the conversation.

Sign up for the Youth Assembly at [email protected] to lead the movement, improve your community, and share your opinions and ideas to influence decision-makers.

Later in the year, a region-wide competition will call on you to submit your creative interpretations of My Tomorrow – stay tuned!

All young people have the right to be involved in conversations on topics that affect them and their future. We have created the Hear Us toolkit to help you feel confident and comfortable being consulted by professionals who lead services that affect young people’s lives. Watch the animation now.

Be part of the movement

Everyone has a role to play in the movement. Whether you’re a member of the public, corporate professional, decision-maker, or youth organisation, young people need you to shape and embrace opportunities, initiatives, and environments where young people can grow and flourish.

We have developed a range of easy-to-use resources to help groups and organisations working with young people to bring My Tomorrow to life, saving you time, resources, and money.

If you would like to get involved with the campaign, please use this form to contact us: bit.ly/mytomorrow-contact

You can access the My Tomorrow Brand Assets here

Our Activity Pack above is designed to support professionals working in youth and educational organisations in bringing the My Tomorrow campaign to life in their communities and with the young people they work with.

The activities included have been developed to create opportunities to build understanding between young people and communities and enable them to develop the skills, knowledge, and capabilities to take charge and realise their hopes and desires.

If you are a professional who leads services that affect young people’s lives, it is time to bridge that gap by facilitating effective consultations to ensure you meet their needs. We have created the Time to Listen toolkit to help you plan and deliver different types of consultation and engage with young people authentically. The toolkit includes useful checklists and an animation.

As the campaign evolves, more content will be made available here. Follow and stay updated at:

Supported and funded by The West Midlands Violence Reduction Partnership.

Delivered by The Youth Assembly and The Positive Youth Foundation.